Legacy in Motion: Kip Hooks Leads Lincoln Luxury In Fort Worth
A Legacy Built on Excellence
At the heart of Fort Worth’s luxury automotive scene stands a dealership rooted in family values, leadership, and a relentless drive for excellence — Hooks Lincoln. Led by Kip Hooks, the store has become a shining example of how legacy and innovation can work hand in hand to shape the future of luxury transportation.
Meet Kip Hooks: Leadership With Vision
Kip Hooks isn’t just a name on the building — he’s the driving force behind a culture of integrity, customer care, and deep community involvement. A lifelong Texan and passionate leader, Kip has taken the baton of his family’s legacy and infused it with a modern vision for luxury automotive retail. He believes that a Lincoln dealership shouldn’t just sell vehicles — it should deliver experiences. That philosophy is evident in every interaction at Hooks Lincoln.
Hooks Lincoln: More Than a Dealership
Situated in the heart of Fort Worth, Hooks Lincoln offers more than just a place to buy a new Lincoln Navigator or Corsair. It represents a cornerstone of luxury automotive service in North Texas. Whether it’s the welcoming showroom environment, the white-glove delivery experience, or the one-on-one service consultations, every detail has been meticulously crafted to reflect the Lincoln brand’s standard of excellence.
Lincoln Luxury for the Modern Driver
Lincoln has long stood for elegance, sophistication, and quiet luxury. At Hooks Lincoln, these values are more than marketing points — they’re embedded into every vehicle handoff and handshake. Kip and his team understand that today’s luxury buyers in Fort Worth expect more than leather seats and sleek lines. They expect a brand that anticipates their needs and a dealership that exceeds their expectations.
Legacy in Motion: What the Podcast Captures
The ‘Legacy in Motion’ podcast featuring Kip Hooks dives deep into the philosophy, history, and heart behind Hooks Lincoln. Listeners hear first-hand how Kip’s upbringing shaped his leadership style, why he’s passionate about the Lincoln brand, and how the dealership continues to evolve in a rapidly changing automotive landscape.
Customer-First Culture
Kip emphasizes the importance of relationship-driven service. From the moment you step into Hooks Lincoln, the experience is centered around you — not sales quotas. It’s a philosophy built over decades and refined for the demands of today’s discerning customers. Whether you’re buying your first Lincoln or returning for your fourth, the Hooks Lincoln team is committed to making it unforgettable.
Hooks Lincoln and the Fort Worth Community
Part of Kip’s commitment is rooted in giving back. Hooks Lincoln doesn’t just do business in Fort Worth — it’s invested in the people who live here. Through local events, sponsorships, and charitable contributions, the dealership plays an active role in the community. It’s about driving change — not just driving cars.
Why Choose Hooks Lincoln?
If you’re shopping for a Lincoln Navigator, Aviator, or Corsair in Fort Worth, there are plenty of reasons why Hooks Lincoln should be your destination:
- Personalized, luxury-focused service
- Transparent pricing and flexible financing
- Factory-trained technicians and state-of-the-art service facility
- Deep-rooted community values
- Kip Hooks’ hands-on leadership and passion
What’s Next for the Legacy?
Kip Hooks continues to push the envelope of what a dealership can be. From digital retailing advancements to a stronger social media presence and elevated customer experience initiatives, Hooks Lincoln is constantly evolving while staying true to its roots. As the Lincoln lineup expands and electrification takes center stage, you can count on Kip and his team to lead Fort Worth into the next era of luxury driving.
Final Thoughts: Where Luxury Meets Legacy
Hooks Lincoln isn’t just a dealership — it’s a story. A legacy in motion. A commitment to excellence passed down through generations and driven forward by Kip Hooks’ unwavering dedication. In Fort Worth and beyond, it stands as a symbol of what luxury automotive retail should be: personal, principled, and always progressing.
Ready to experience the Hooks Lincoln difference for yourself?
Visit our showroom in Fort Worth or explore our lineup of new 2025 Lincoln models online today.


